A total brand overhaul for a global voiceover company

When WGV, China’s #1 voiceover company decided to expand outside of their home turf, they had almost everything in place - a superb back-end, an established network of voiceover talent, and a robust system to deliver projects of any complexity in the most demanding conditions. What they lacked? A new name and a matching brand appealing to global big-ticket clients who can trust them with critical, high-intensity, high-volume deliverables. Say hello to Echo, the industry’s new kid on the block, with a background unlike anyone else’s, and a brand that’s ready for the world.